Natasha Reid is founder of MATTER SPACE SOUL, a specialist design consultancy and creative lab shaping places for health, wellbeing and social sustainability. She is an advocate for the power of design to create change that matters, recognised in international publications such as Wallpaper* and Elle Decoration, as a “Groundbreaker” and “Women to Watch”.

Having trained and practiced in architecture, she has focused on the social, psychological and emotional impacts of places over the last decade and often speaks at conferences on forward-thinking approaches to pressing urban issues. Her work is at the intersection of design, human sciences and arts-led approaches.  Natasha studied Architecture at Cambridge University and gained a Distinction for her Professional Diploma in Architecture at The Cass.